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Social Media – Fad or Your Future / Facebook.com, Flickr.com, Youtube.com, Trulia.com, ActiveRain.com

by Ken Brand, Sales Manager - Prudential Gary Greene, Realtors / The Woodlands TX / Cell: 832-797-1779 on January 22, 2009

Social Media Fly Over – Notes

It’s not 1970 anymore.

Fad or Your Future?

Digital Nomads and Baby Boomers.
It’s not about what us, what we think, what we’re comfortable with, what we didn’t use.
It’s a digital orgy, you’re invited.

Is Digital Social Media a Replacement For Personal Contact and Real World Relationships?

NO!  

You MUST have In-Person, On Purpose Contact to grow and prosper.  Digital Social Media is a tool for positioning, branding and creating opportunities for In-Person, On-Purpose Contact.  Get to it:-)

What The F**K is Social Media?           

Google Juice/Link Love

Do you exist on Google?  Search Your Name.  Implications, Consequences and Repercussions. How do you show up?  Are you invisible or omnipresent? 

Facebook.com

A semi-casual social network.

What is a friend?

Privacy – Reputation Management.  Yours and others.  Ask before you post photos of other people if you think the content is iffy.

Worried about your privacy?  Concerned about who will see your pictures, posts and status updates.  Now worries, read this : 10 Smart Tips to prevent Facebook fail - Privacy Setting Tip Sheet

Value:  Fun.  Social.  Keep In Touch. FREE.  Comment.  Inform.  Network.  Refer.  Top Of Mind Awareness.  Platform.  Transparency.  Trust.  Information platform.  Announcement center.

Profile Set Up  

Use maiden name too (example:  Robyn Harrell Brand).  The more you fill out the  more valuable the service is for you and the more others can find and connect with you.  Get your photo up, use a casual and natural photo, no logo.  Definitely fill out the professional part.  Use every contact box available to you.  

Review Settings

Have Facebook notify you via email for all activity

Read this Privacy Setting Cheat Sheet.

Add Friends

It wouldn’t do you any good if you were the only one with a cell phone, or a fax or an email account.  Don’t be the lone ranger, add friends, acquaintances, past customers, suspects, prospects, people of all types.  Search schools and professional affiliations.  Use Email search.   Use the  Email search/invite function to expand your network.  Include your FB hot link in your email signature.  When you’re invited to be a friend, respond with a thank you.  Add people every day. 

Sharing Photos and Video

People love photos. Upload directly from your computer or import from Flickr.com  Remember, people like pictures of people, they also enjoy pictures of houses, the community, concerts, events, etc.  No porn.

People love video.  Upload directly from your computer or import from Youtube.com.  Videos of people, walking tours of new listings, schools, parks, malls, towne centers, waterways, etc.

Sharing Web Links

Promote your open house.  Showcase new listings.  Soft Sell.  Share blog posts.  Share interesting articles from Yahoo.com, The New York Times, etc.

Status Update

Daily.  In your voice. You can add web links.

How much time?

30 minutes every other day.  Add friends.  Thank New Friends.  Comment on comments, join the conversation.  Expand your network.

www.YouTube.com

Open a FREE YouTube Account – Now you have a FREE On-Demand Video Station.  Buy a FlipVideo Camera.  Record stuff, use your imagination - no porn.  Upload to Youtube.com.  Spread the link. Embed the link on Facebook.   Complete personal profile.  Youtube is a casual social network.

Tag/Title/Describe your videos = Google, Yahoo, etc. love.

People search videos on GoogleYahooYoutube and more.  Are you visible or invisible?

www.Flickr.com

Post pictures – use your imagination. Friends, family, gatherings, community, parks, entertainment, sports, your listing photos.  

Tag your photos = Google, Yahoo, etc. love

People search pictures on Google, Yahoo, Youtube, Flickr and more.  Are you visible or invisible?

www.Trulia.com

Why?  What? How?  Trulia Voices.  Trulia Blog Platform.

Set Up Profile.

www.ActiveRain.com

What is it?  Why would you use it.  To blog or not.

Set Up Profile.

Thanks for participating – see you everywhere.

 

 

 

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Web 2.0, Social Media & New School Conversations For Real Estate Icons in The Woodlands, Texas

by Ken Brand, Sales Manager - Prudential Gary Greene, Realtors / The Woodlands TX / Cell: 832-797-1779 on July 24, 2008

Monday morning, I’m going to share thoughts on Social Media, Web 2.0 and Realtor Icon wizardry.  Plus why it’s wise to invest precious time and attention pointed at investigating, embracing and participating in Web 2.0 / Social Media.

I will share a dome slapping SideShare created by Social Evangelist and On-Line Marketing Pro, Marta Z. Kagan.  Her SlideShare creation is provocative, evocative and well…See For Yourself.

For extra credit and unfair advantage, I refer you to Pat Kitano and his Forest Gump Simple explanations of Twitter and FriendFeed – Click, Read & Reap

Pat also has shares thoughts on combining classic old school By Referral
Strategies with new school Social Networking – Click, Read & Reap

Next, I’ll whiz through a brief overview of the web sites below, including; how to sign-in/set-up, personalize your profile, connect, comment, follow and find friends. Also how to monetize and maximize.

Facebook  – Ken Brand 

Trulia

Zillow

YouTubeKen Brand

SlideShareKen Brand

TwitterKen Brand

Agent Genius

Google Juice

Sharing the ideas is the easy part.  Now it’s up to you to join the conversation, contribute, connect and conversate.

If I can aid and abet your journey, call on me, I’d love to help you.

PS.  Want to pursue, attract and master 2.0 possibilities.  Pat Kitano (see above) has created an organized approach. Web 2.0, affordable coaching.   Check THIS out.

—-

Ken Brand's Facebook profile

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