It’s a choppy sea of opportunities. What you did last month, last quarter and last year won’t work this week.
Everything is different, your activities and actions should be as well.
Here’s a simple 5 point plan that will make a difference, things the average and ordinary will not do.
1. Each day, without fail, talk to 5 people in your network/sphere. Find out what’s new in their lives, discover how you might be able to help them (help in any form or fashion, not real estate specifically). If you can help or assist or encourage or support, do it. If it’s appropriate, ask for referrals. After the conversation, mail a handwritten notecard and two business cards.
2. Plan an Open House for this weekend. Post the Open House announcement at HAR.com, GaryGreene.com, Turlia and Zillow. If you haven’t set up your profile in Trulia.com and Zillow.com, do it by Wednesday. By Wednesday, send 50 Open House flyer announcements to your most friendly and supportive fans, past clients, friends and suspects. On Friday and Saturday, follow up your Open House announcements with a telephone call/invitation. Followup your phone calls by mailing a handwritten notecard and two business cards.
3. Attend Houston Real Estate BarCamp on Wednesday, October 22nd. Meet new friends, learn modern social media marketing strategies, expand your perspective and have fun. It’s FREE. The Keynote begins @ 9AM. More Details – HERE
4. By Tuesday @ 7PM, touch base with every suspect, prospect you’ve met in the last year. Chit-chat, catchup, update, ask questions, discover how you might assist, support or solve. At the conclusion of your conversation ask for referrals. Something like this, “Oh, one last thing before I go, between now and the next time we touch base you might run into a friend or neighbor who is thinking of making a move, I would consider a huge favor, I was wondering if you’d be comfortable sharing my name and recommending me to help them with their move? Would you be comfortable with that? They say, “Yes”. You say, “Great, thanks so much, I really appreciate it, let me ask you this of your friends at work, who do you think is next to make a move?” After your conversation, mail a handwritten notecard and two business cards.
5. Be a leader. Encourage, support, smile, be energetic, be enthusiastic, be a realist but understand the people are attracted to those who see the glass as 1/3 full not 2/3rd empty. Few people enjoy or employ Eeyore.
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That’s it, simple focused steps will position you to collide with immediate opportunities and create Top Of Mind Awareness – securing your selection in the future.
If you have other ideas that would be helpful, leave a comment. Thanks.
“The price of self-destiny is never cheap, and in certain situations it is unthinkable. But to achieve the marvelous, it is precisely the unthinkable that must be thought.”
– Tom Robbins, Jitterbug Perfume
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