A Fool Proof Anti-Failure-To-Launch Success Plan For 2012 – Are YOU In?

by Ken Brand, Sales Manager - Prudential Gary Greene, Realtors / The Woodlands TX / Cell: 832-797-1779 on January 26, 2012

You, Me, Us, We All Want It!  Let’s Mash The Lift-Off Button and Go Get It.

You know what I know.  2012 will be a breakout year for social savvy and hard-working real estate agents.  Period.

If you’re excited about 2012, but stressed and more hopeful than certain about how you will make it BIG, or simply make it – Read ON for details on a Fool-Proof plan for how to WIN BIG in 2012.  

If you’re confident, secure and giddy about your plan for success in 2012 – amen!  I wish you speed, grace and wild success. You can ignore this and run forward.

The Reality

1.  Launching a profitable real estate career takes an extraordinary effort.  It requires a combination of doing the right things in the right way with the right people.  Brad Barlow will teach you specifically how to do this.

2.  Rich success requires daily actions, discipline, accountability.  Brad Barlow will share how to conquer and explode through the gravitational pull of mediocrity, excuses and resistance.  Winning requires healthy measures of support and encouragement.

3.  It’s everywhere.  Signs of optimism.  We know 2012 is going to be huge.  There has never been a more important time to dig your heels in, lean forward and work your ass off.  Social savvy hard workers will be rewarded.  The slow, uncertain and uncommitted will be left in a cloud of regret-dust.  Brad Barlow will lead you to the promise land, if you’ll follow, you can avoid Failure-To-Launch syndrome and WIN BIG.

The question is, will we WIN or WALLOW?

I vote for WIN!  If you’ll be the Rocket, we’ll help with the Rocket Fuel. Read ON.

Let’s File A Flight Plan

Average and ordinary seminars and workshops are a dime a dozen.  Brad Barlow’s 8 week Rocket Launch is no joke, it’s not FREE and it’s not easy – success never is. Thankfully, it’s Fool-Proof and supremely affordable.  Read on.

Here’s the down-low on Brad Barlow’s Training Camp 

Brad’s Real Estate Training Camp meets one day a week (Wednesdays 9am to 3pm) for eight weeks and it will change your re$ults in real estate! 

You’ll have fun, eye-opening, comprehensive and most of all, what works in the real world lessons and detailed instruction, practice and rehearsal centered around these money-making and client pleasing actions and activities

  • Prospecting
  • Phone objections
  • Listing appointment
  • 7 step close
  • FSBO’s
  • Expireds
  • Handling objections
  • Converting incoming calls
  • Working with buyers
  • Attitude!
  • Time management
  • Teamwork
  • Fun!
  • Networking
  • Negotiating contracts
  • Competition 

Come on now.  Be honest.  Are you awesome in all these categories?  By the time you graduate from Training Camp you’ll be a full fledged, money-making, wide-smiling, skip-in-your-step real estate Ninja.  In other words, you’ll be a productive, social savvy PRO.  You future will be secure.

Click HERE to watch what others say about the Brad Barlow’s Training Camp.

What’s does the Anti-Failure-To-Launch program going to cost me?

The 8 Wednesday course costs $516.32.  Don’t freak out.  Think about it.  Setting your success into the stratosphere costs less that about nine tanks of gasoline. What’s does NO business cost?  Way more right?

BUT, here’s the best part.  It’s really FREE.  If you stay the course and graduate, not only will you be set up for perpetual success, the company will reimburse you $100 at your next five closings.  In reality the whole shebang will only cost you $16.32.   Disclaimer:  If you quit, or get so busy you can’t finish – no refunds or reimbursements.

What should I do next?

You have two choices destinies.

Choice ONE:  Do nothing, make excuses, talk yourself out of it and hope for the best.

Choice TWO:  Click HERE to sign UP online, get directions and times.  Go ahead CLICK NOW and create perpetual success.  You’ll also need to fill out this registration form and get it to me by Friday at 5pm.  Click HERE to download the registration form.  Congratulations, you’re officially prepared for Lift-Off.  Yay!

If you have any question, please let me know.

Thanks – Ken 832-797-1779

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REALTOR Icon Team Meeting Agenda Notes – Prudential Gary Greene, Realtors – The Woodlands TX / January 24th, 2012

by Ken Brand, Sales Manager - Prudential Gary Greene, Realtors / The Woodlands TX / Cell: 832-797-1779 on January 24, 2012

Here’s what we talked about this morning.  Cheers.  If we can be helpful, let me know – Ken Brand 832-797-1799.


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If you need more time, sleep or money – READ THIS

by Ken Brand, Sales Manager - Prudential Gary Greene, Realtors / The Woodlands TX / Cell: 832-797-1779 on January 22, 2012

Turn soul-sucking TV commercial time into soul-saving personal-me-time.

Do you wish you had more time for the important things and people in your life?  There’s a no-brainer way to add hours, days and weeks of quality time to your life.  Stop watching TV commercials.

Here’s what I’m talking about . . .

We spend sixty-one days a year watching the idiot box TV.

According the Bureau Of Labor Statistics:

On an average day, nearly everyone age 15 or over engaged in some sort of leisure activity, such as watching TV, socializing or exercising. Watching TV was the leisure activity that occupied the most time (2.7 hours per day).

2.7 hours X 365 days = 975 awake-hours per year spent watching TV.

What do those hours equal in days?  For kicks, let’s divide the average number of TV watching hours by and an arbitrary number of awake-hours in twenty-four hour day.  Let’s use sixteen as the awake-hours number (that leaves 8 hours for sleep).

975 TV watching hours ÷ 16 awake-hours in a day = 61 days a year watching TV 

Sixty-one days of watching TV is a lot.  But, what’s even worse, is this.

We allow TV commercials to steal eighteen wide-awake days of our lives every year.

According to Wikipedia:

Commercial breaks have also become longer. In the 1960s a typical hour-long American show would run for 51 minutes excluding advertisements. Today, a similar program would only be 42 minutes long.

61 wide-awake TV watching days X 30% (percentage of commercials in an hour of TV) = 18 wide-awake days of commercials.

If we use a DVR to record our favorite TV shows, we can reclaim eighteen days a year.  What beautiful, adventuresome, prosperous, relaxing or wondrous things could you do with and extra eighteen days in 2012?

If we don’t DVR our TV shows we’re either stupid or lazy. Or both.

I know.  Some TV loses luster if we don’t watch live.  No biggie.  Don’t record those, watch those shows live.  But for the other ninety-seven percent of what we watch, DVRing is the only way to go. Doing so will add eighteen days of personal-me-time to our lives every year of our lives.

Imagine this!  We DVR everything we can, and slice our TV watching time by a measly twenty-five percent – BOOM!   We just added a staggering full month of precious personal time per year back into our lives.  That’s a lot of life!

What are you going to do with an extra full month of personal-me-time per year? 

Thanks for reading – cheers.

Photo Credit

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Sales Meeting Agenda Notes – Prudential Gary Greene, Realtor Icons – The Woodlands TX / January 17th, 2011

by Ken Brand, Sales Manager - Prudential Gary Greene, Realtors / The Woodlands TX / Cell: 832-797-1779 on January 16, 2012

Here’s what we’re talking about at the Team Meeting. . .


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All SUCCESS is a collection of small consistent steps – steps like monthly Market Report direct mail.

by Ken Brand, Sales Manager - Prudential Gary Greene, Realtors / The Woodlands TX / Cell: 832-797-1779 on January 16, 2012

At Tuesday’s sales meeting we talked about the importance of Creating Top Of Mind Awareness in the minds and memories of the people in your sphere of influence.  This year will overflow with opportunities, but if your people don’t remember you when it’s time to call a real estate agent (Secret Agent Syndrome) you’re sunk, broke and sad.


Part of a successful campaign includes sending a personalized monthly direct mail piece.  At the sales meeting we talked about the Monthly Market Report.  The benefits of ordering this piece is this:

1.  You don’t have to think or remember – which means you can focus on the important personal and professional tasks in your life.   After you call Pat Ellis in marketing [ 713-465-664 ] or email mail her with the number you want (order extra for Open Houses, etc.), and send her your contact numbers and a professional photo, the cards will arrive every month around the 15th.  You don’t have to think or remember.  When they show up in your mail box, sent them out.  

2.  You save $$$$$ and make $$$$$ x10.  The post cards are oversized so they stick out in a stack of mail.  Your cost for a personalized, two sided, oversized postcard is only 27cents (This investment will show up on your monthly accounts billing).  The actual cost is around 60cents, the company pays the 35cents, you pay 25cents.

3.  You receive a postage credit of $45 per month to mail them out.  If you send more than the credit amount you simply pay the difference.)

4.  Creating Top Of Mind Awareness will make you successful.  Doing little or nothing, or the same things that didn’t work well last year will lead to more of the same – Secret Agent Syndrome.

There’s a sample of what this months card will look like just below.  Of course it will look a thousand times better because your picture will make it zing and fizz.
Thanks for all you do.  Go, Go, Go.


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Why it’s Wise and How-To send a personalized monthly eCard to your friends, family, neighbors, acquaintances, past and current clients.

by Ken Brand, Sales Manager - Prudential Gary Greene, Realtors / The Woodlands TX / Cell: 832-797-1779 on January 12, 2012

Why it’s WISE to send a monthly eCard to your Sphere of Influence.

7 out of 10 buyers and sellers contact only two real estate agents to help them.  Because there are over 20,000 real estate agents to choose from, you MUST be one of the two agents they think of when they need help.  This means you must create Top Of Mind Awareness in the minds and memories of the people you know – friends, neighbors, past clients, relatives and acquaintances.  Top Of Mind Awareness is created by Relevant, Remarkable and Repetitious On-Purpose and In-Purpose contact and conversation

ECards are an important part of your Top Of Mind Awareness Campaign.  Instructions on how to create and send your personalized eCards are below.  Sending a monthly eCard is smart and of course, they are free – Yay!

2012 eCard Orders

eCards have moved to the PREA Center eCard Platform at http://prea.prudential.com. Many of your favorite Gary Greene eCards are now available on the PREA site, as well as the multitude of Prudential selections. By moving to the PREA platform, your eCards will be available instantly, 24/7, !

eCards are FREE email cards you can send to your clients through e-mail. You can choose from our exclusive eCard designs and get the eCards you choose personalized in color with your picture and contact information.  When the client opens their email they will see the postcard, not an attachment.  (How your client sees the eCard WILL depend on if the use a web-based e-mail service.) Your picture will be linked to your Gary Greene website, the Prudential Gary Greene logo will be linked to GaryGreene.com and your email address will be linked as well.

To access PREA Center, you must be registered. Ask your Office Coordinator or contact Donna Warren at the Corporate office (donnaw@garygreene.com). Once you are registered, you’ll need to set up a profile. Instructions on creating an eCard as well as setting up your profile are below.

To learn more about setting up and using PREA eCards, Prudential offers online instruction to familiarize you with all the benefits of PREA eCards. While on the PREA Center site, click the “LearnCenter” link to be taken to the Prudential University page, then under the “Virtual Instructor Led” area, click on the link for available courses to sign up for eCard training.

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RESOURCES:
Quicksheet on Sending Gary Greene eCards on PREA
Setting up your Profile on PREA Center
Overview of the PREA eCard System

For more information please contact John Clark at jgclark@garygreene.com.

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PREA eCards
View more presentations from Prudential Gary Greene Realtors


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Why you need to become a Transmedia Anthropologist. Right Now.

by Ken Brand, Sales Manager - Prudential Gary Greene, Realtors / The Woodlands TX / Cell: 832-797-1779 on January 10, 2012

I invented the word “Transmedia Anthropologist”.

What, you don’t believe me.  See for yourself.  Google Search For “Transmedia Anthropologist“.

I imagined the word when I was trying to come up with a description of how sales people modern experience providers must approach our morphing consumer society.  And I was trying to add some zing to the author bio for my book.

What is a Transmedia Anthropologist.

It’s best if I start by letting Wikipedia and a Dictionary explain the quasi basic meaning of the two words:

“Transmedia storytelling, also known as multi-platform storytellingcross-platform storytelling, or transmedia narrative, is the technique of telling stories across multiple platforms and formats using current digital technologies. ” – Wikipedia

Definition of ANTHROPOLOGY

1. The scientific study of the origin, the behavior, and the physical, social, and cultural development of humans.  - The Free Dictionary
Stich these two art and sciences together and there you have it.  I know.   It’s weird.  At the Wizard Academy we call it Suessing. But that’s another story.  Moving on.

Why do we need to be Transmedia Anthropologists?

Because if we’re in the sales and service biz, we’re in the people biz.  And if we’re in the people business then understanding how to market tell/share relevant and sexy stories is everything.  There’s so much noise, chaos and confusion distortion distraction sucking the joy out of our lives, not to mention mind numbing mediocrity, if we can’t shimmer and shine, or least stand-above the legions of lame, we’re screwed.

How do we become a Transmedia anthropologist?

Step One (as far as I’m concerned) is to understand the two parts.
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The Anthropologist part has to do with understanding what makes a persons pupils dilute, breathe heavy, lust, love, laugh or trust.  Also what’s benign, repugnant or repellent.  It’s important to become students of human behavior, cultural waves and evolving beliefs.  The better we understand others (and ourselves) the more likely it is that we can create appreciated must-have experiences.  Then we get chosen.  The sale is made. Everybody wins – whee!
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The Trasmedia part is about the how and where we share/tell (communicate) our attention arresting, emotionally jaring connecting charged stories.  Stories about how we can solve thorny problems or make things supremely better.  Right now, the where part of Trasmedia is supremely important.  Why is that you ask?  Because there are a bajillion places and mediums to choose from – Youtube, Facebook, Twitter, Google+, LinkedIn.com, SlideShare, Pinterst, and on and on.  A Transmedia Pro, or Pro In Progress (PIP?) is evergreen observing and open-mindedly experimenting, hugging-it-out with and planting flags in promising platforms/networks/communities.
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Step Two is hooking-up these two arts and sciences to create your own unique, relevant, must-have story, figuring out the best delivery medium (text, video, pictures, audio, etc), and where and which places (in real live and online) are best for sharing your story.
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That’s it.  If we’re not consciously observing and responding to the desires, preferences and prejudices of others (anthropology) and beaming what we know and what we can do for others in all the right ways, and in the best places (transmedia), then we’re sure to perish.  So that’s why we need to become Transmedia Anthropologists.
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Of course, I could be all wrong.  After all, I made the word up.
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What do you think?
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Team Meeting Agenda Notes – Prudential Gary Greene, Realtor Icons – The Woodlands TX / January 10th, 2011

by Ken Brand, Sales Manager - Prudential Gary Greene, Realtors / The Woodlands TX / Cell: 832-797-1779 on January 10, 2012


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Real Estate Agent Icon Team Meeting Agenda Notes – Prudential Gary Greene, Realorts / The Woodlands Texas / January 3rd, 2012

by Ken Brand, Sales Manager - Prudential Gary Greene, Realtors / The Woodlands TX / Cell: 832-797-1779 January 3, 2012 Read the full article →

The Woodlands Texas Real Estate Market Report Collection – January 2012

by Ken Brand, Sales Manager - Prudential Gary Greene, Realtors / The Woodlands TX / Cell: 832-797-1779 January 3, 2012 Read the full article →